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Adding your feed to Criteo
Follow these steps to connect your UpFeed product feed to Criteo so you can run Dynamic Retargeting campaigns that show your products to shoppers across the web.
Before you start, make sure you have:
- Generated your product feed and copied the feed URL from the app homepage.
- A Criteo One account.
Setting up your Criteo product catalog
- Log in to Criteo One and navigate to Assets > Catalogs in the left menu.
- Click 'Create Catalog' and give your catalog a name.
- Select 'Scheduled Feed' as the data source type.
- Paste your product feed URL from the app.
- Set the refresh frequency to 'Daily' and click 'Save'.
- Wait for Criteo to validate and import your product catalog — this may take a few hours on the first run.
Running Dynamic Retargeting campaigns
Once your catalog is live, you can create a Dynamic Retargeting campaign in Criteo One and link it to your product catalog. If you are working with a Criteo account manager, share your catalog with them to connect it to your existing campaigns.